I am a UX/Visual Design Lead with extensive hands-on experience in leading and designing projects across multiple platforms, in both agency and client-side projects. I deliver simple, sophisticated and elegant design strategies and solutions that are based on solid UX foundations and human behavioral patterns and empathy. Always curious, I love to observing and studying how people react to existing systems and products, such as the MTA or a patient’s care flow through a hospital. Design and UX is never a science of following a methodology, but part science of observing and studying the human psyche and their behavioral patterns, and how that then in turn, reflects into an organization. Currently I am expanding my skills and experience to Service Design, a new arena where User Experience is taken to a higher level of research and business strategy.

I’m always looking to connect and grow with like minded creatives and technologists. If you are looking for someone like me to join you in your adventure or to help solve a problem for you, please give me a shout!

My Skills:
Visual and UX Design (Prototyping, wireframes, user research, user flow maps, design workshops)
Digital Design (responsive web sites and web apps, online advertising and marketing campaigns)
Creative Direction
Art Direction
Animation (After Effects – Intermediate level)
Print Design

Awards and Publications:
BDA
Promax
One Show Interactive
CTAM
How Magazine
Communication Arts
Internet Magazine.